Imagine this:

Your sales rep opens their laptop Monday morning and sees five leads — real ones.
⚙️ A unit that just tripped a fault code
📊 Another spiking usage ahead of schedule
🔁 One that’s ripe for a trade-in

They didn’t dig through spreadsheets to find them. They didn’t call five techs or wait for the customer to reach out. The leads were already there, prioritized, with machine data to back them up.

That’s the edge that separates dealers who wait from those who win.

The Lead Is Real — If You’re Fast Enough

Dealers know the pain. You hear it in forums, comment sections, and lunchroom conversations.

🗣 “We didn’t even know the lease was ending until the machine was gone.”
🗣 “Customer called the other guys because they got there first.”
🗣 “We had the quote ready — too late.”

The problem isn’t your team. It’s that they’re flying blind.

Most dealerships rely on CRMs or dealer systems that can’t track machine-level data. That means you’re constantly reacting instead of anticipating — and that’s how you lose the job.

From Guessing to Knowing

Equipment Lead Management connects directly to your customers’ fleets — no matter the brand. It automatically pulls in:

Engine hours
Usage trends
Idle time
Fault codes
Service cycles

Then it ranks your leads with Lead Value Scoring so your team knows what’s worth chasing — and what can wait.

📍 No more “follow up when you can” sticky notes.
📍 No more “just checking in” emails.
📍 No more missed opportunities.

There’s Always a Service Window — and It’s Always Closing

When a machine hits that trigger point — a spike in usage, a fault code, or a trade-in window — there’s a short moment where you can act.

And only one dealer gets there first.

With Equipment Lead Management, that dealer is you.