In today’s service industry, the way customers book jobs is changing fast.
On‑demand service apps — similar to how ride‑share apps changed the taxi industry — are making it easier than ever for equipment owners to connect with technicians.
Customers can now schedule service from their phone in minutes, see real‑time updates, and approve work instantly.
It’s convenient for them — but it can have ripple effects for your dealership if you’re not part of that process.
1. The Immediate Impact: Lost Labor Revenue
The most obvious effect of losing a service job is losing the labor revenue from that repair.
In a competitive market, every hour of billable service counts.
If customers find a faster or more convenient way to get work done, they’ll take it — even if it means bypassing your shop.
2. The Overlooked Cost: Parts Sales
Every service job is also a parts opportunity.
Whether it’s a routine maintenance item or a major replacement, those parts sales add up.
If another provider gets the job, they get the parts sale too — and the margin that comes with it.
3. Service History Matters
Your dealership’s service history is more than just paperwork.
It helps your technicians work efficiently, identify recurring issues, and recommend preventive maintenance.
When another provider services your customer’s equipment, you miss out on adding to that history — and you lose valuable insights for future work.
4. Customer Relationships
Service is one of the strongest touchpoints for customer loyalty.
When your shop handles their repairs, you’re building trust and familiarity that can lead to repeat business.
If they start using other providers, that relationship can weaken over time.
Understanding the Role of On‑Demand Apps
On‑demand service apps are designed to make scheduling faster and simpler for customers.
They allow them to:
- See available technicians in real time
- Book appointments instantly
- Communicate directly about the job
- Approve work with just a few taps
These features are changing what customers expect from every service provider they deal with — not just app‑based ones.
How to Stay Competitive
The good news? You don’t have to lose these opportunities.
By adopting similar capabilities within your own service operation, you can give customers the convenience they want — while keeping the work in‑house.
That means:
- Real‑time technician visibility
- Instant scheduling and dispatch
- Direct customer communication for approvals and updates
- Centralized service history
Where Technician Now Fits
Technician Now was built to help dealerships match (and exceed) the experience customers get from on‑demand service apps — but through your own team.
It combines scheduling, dispatch, customer chat, and service history in one connected platform.
This way, you can keep the convenience factor high and the customer relationship strong.